DOWNERS GROVE, ILL — CFE MEDIA AND TECHNOLOGY RELEASES THE BOOK ON MARKETING TO ENGINEERS® CFE Media and Technology, the world’s foremost expert on marketing to engineers, launched a brand-new comprehensive guide entitled The Book on Marketing to Engineers® in order to further their mission of educating marketers on how to target engineers. This 130-page…
In this installment of the Marketing to Engineers® interview series, Patrick Lynch, Vice President of CFE Media and Technology, interviews Parin Mody, Managing Partner, Strat Marketing Group, as he discusses topics such as marketing automation, the future of marketing, the sales/marketing funnel, and what interested him in becoming a marketer.
DOWNERS GROVE, ILL—CFE MEDIA AND TECHNOLOGY LAUNCHES MARKETING TO ENGINEERS® WEBCAST AND VIDEO INTERVIEW SERIES In an effort to continue providing education on the latest trends in B2B marketing and marketing to engineers, CFE Media and Technology has launched a webcast and video interview series as an extension of their Marketing to Engineers® brand. The…
The show must go on! CFE Media and Technology is offering an online alternative to our annual Marketing to Engineers® event, due to the recent outbreak of the COVID-19. In order to comply with the Center for Disease Control (CDC) guidelines, CFE Media and Technology made the difficult, but necessary decision in early March to…
With the recent news associated with COVID-19 (i.e. Coronavirus), CFE Media and Technology (CFE) regrets to inform that the 2020 Marketing to Engineers® event on April 27 in Chicago has been postponed. For everyone’s health and safety, as well as to practice the recommended social distancing, CFE has made the difficult but necessary decision to…
Do you know how engineers think? The Marketing to Engineers® event will provide attendees the opportunity to ask questions of engineers during our engineering panel! Hear from these experts….. Tim Zelazny, RA, LEED AP, WELL AP, CPHC, BECxP Tim Zelazny is an Envelope & Healthy Buildings Specialist at ESD. His passion is sustainability and has worked on the world’s…
CFE Media & Technology has announced the keynote speaker for the 2020 Marketing to Engineers® event. CHARLEY THORNTON is a passionate storyteller and musician who is fascinated by what people hear (or don’t hear) and what moves them to action (or inaction). He teaches leaders – both corporate and military – to communicate more effectively so their words inspire people to…
Since 2012, Marketing to Engineers® has become an industry leader in its namesake. Now, the brand has expanded from the annual live event and lunch and learns with the introduction of the Marketing to Engineers® Institute. The Marketing to Engineers® Institute is a brand-new online masterclass program offered by CFE Media and Technology. The program provides users with…