From the world’s foremost experts on marketing to engineers comes a multi-media resource that incorporates research analysis, educational videos, interviews and more. Across its 130 pages, The Book on Marketing to Engineers® is designed to help you better understand how engineers think, allowing for more effective and efficient campaigns that target this sometimes-challenging audience.
What are you waiting for?
Request to download The Book on Marketing to Engineers® today and gain access to a framework that can be used by marketing and sales organizations who are tasked with marketing to engineers. If you’re a current advertising partner of CFE Media and Technology, you’ll receive special discount pricing!