The speaker submission deadline has been extended until Monday, January 21, 2019. CFE Media is dedicated to the mission of education for both our subscribers and our marketing partners. One of the ways we implement educational opportunities with our partners is through in-person and online events. The Marketing to Engineers® annual seminar features industry experts […]
Marketing to Engineers®
CFE Media is dedicated to the mission of education for both our subscribers and our marketing partners. The Marketing to Engineers® resource site provides marketers with the latest research and information on content marketing strategies, marketing automation, effective social media campaigns, search engine optimization, and information on Marketing to Engineers® research, webcasts and in-person events.
Introducing Part One of our NEW How-To eBook Series—Presented by CFE Media and Technology How to Manage an Email Database Rick Ellis, Director of Audience Management & Data Protection CFE Media and Technology Take email list management seriously! Learn the must-do’s, what to avoid, and what to consider when preparing your lists for an email campaign […]
THIS IS YOUR EVENT! ENGINEERS THINK DIFFERENTLY. CFE Media is the world’s most foremost expert on how to market to engineers, and educates its marketing partners about the engineering community’s content consumption needs better than any B2B media group in the market. CFE Media provides real solutions to four key engineer subscriber groups via multi-media […]
Case studies are essential for B2B audiences, however creating them can seem daunting—here’s some help to clear common story development roadblocks from research to publishing. The first line of my Godfrey blogger bio reads: “I love talking to engineers.” And why? Because, during three decades of B2B writing and content development, I’ve learned that engineers […]
Rapid advances in AI technologies mean marketing automation is no longer optional. It’s a mainstay of modern marketing. Not all content marketing tasks can or should be automated. No matter how far AI advances go, software will never replace a human for crafting an insightful and meaningful blog post. But as you go through your daily content […]
Many brands leverage content marketing to generate qualified leads and boost sales. In fact, content marketing generates over three times more leads as outbound marketing and costs 62% less. When your goal is to generate leads, you need to incorporate that objective into an effective content marketing strategy. To help, I’ve put together this expert roundup on the […]