The A-to-Z of Google Analytics for Content Marketers [Infographic]

What does Google Analytics (GA) have to do with infographics? Perhaps the most important thing to understand about infographics that are actually shareable is that the definition of “shareable” changes depending on the audience.

Not everyone likes the same content. People respond to different things in different ways. You need to take the time to truly know your audience; what they’re looking for and why they want it on an intimate level. Otherwise even the best infographics in the world won’t get you what you’re after.

Enter Google Analytics.

You need Google Analytics to understand an audience on that deep, organic level. It helps you discover the true insights beneath the surface. In many ways Google Analytics offers the best form of self improvement. It gives you accurate, insightful, and actionable information for reaching your audience the best possible way.

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