Marketing to Engineers® 2016 – 7 Essentials of Effective Marketing

7 Essentials of Effective Marketing: Duane Nelson, Founder & Chief Growth Officer, entp

  • Determine how to overcome the disconnect between marketing and the CEO, and actually gain credibility.
  • Learn how to think differently about the role of marketing and how it contributes to success.
  • Discover why your marketing efforts haven’t been as successful as they could be.
  • Learn the essentials that have generated more than $350 million of first year growth and how to apply them to your organization.