Advertising As An Anti-Recession Tool

Recessions have been fueled by underconsumption, wrote author Nariman K. Dhalla. Caution snowballs as inventories build up, production is reduced, and workers are laid off. “The most suitable way to get out of this vicious circle is to go to the source and stimulate demand for goods and services,” wrote Dhalla. “To accomplish this task,…

CFE Media and Technology Launches New Products in Light of COVID-19 Outbreak

In light of the recent outbreak of COVID-19, CFE Media and Technology has introduced two new products in order to keep our engineering audience up-to-date and allow our clients the opportunity to showcase their products. The COVID-19 Weekly Update newsletter is sent to all four CFE Media and Technology magazine brands: Control Engineering, Consulting-Specifying Engineer,…

Marketing to Engineers® Brand Expands with Addition of Marketing to Engineers® Institute

Since 2012, Marketing to Engineers® has become an industry leader in its namesake. Now, the brand has expanded from the annual live event and lunch and learns with the introduction of the Marketing to Engineers® Institute. The Marketing to Engineers® Institute is a brand-new online masterclass program offered by CFE Media and Technology. The program provides users with…

Consulting-Specifying Engineer Announces the 2019 MEP Giants

Downers Grove, Ill. — Consulting-Specifying Engineer, a CFE Media publication, has announced the 2019 MEP Giants. The 100 engineering firms distinguished by this award are recognized in the August 2019 edition, highlighted online at www-csemag-com.cfestage.wpengine.com/giants and honored at a dinner and networking awards event in Chicago in October. The MEP Giants program, sponsored by Eaton, lists the top mechanical, electrical, plumbing (MEP) and fire…